Training Classes

eBook Creation and Publishing

Prerequisites: Success in this course depends on students having this knowledge before beginning this class.

This course is customizable to use either Microsoft Word or Apple Pages as well as either Adobe InDesign or QuarkXPress. At least a working familiarity with the basic use of the selected applications is essential to receiving the benefits of this session.
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In Tracks:

This course is part of the following workflow-oriented and product- or technology-oriented learning tracks: eBook Design & Production, eLearning & mLearning, eLearning / mLearning / Courseware, ePublishing & Digital Publishing, InDesign, Writing & Editorial

Student Reviews

Pariah's insights into the future and recommendations for innovators, artists, authors, and small publishers to capture their market share was most useful.

— Fassil Yirgu, Nyala Publishing


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Welcome to the Age of eBooks. eBooks aren’t new of course; tech­ni­cal­ly they’ve been around since the first com­put­er ReadMe.txt file was writ­ten in the 1960s. And Project Gutenberg has been dis­trib­ut­ing clas­sic nov­els in var­i­ous ebook for­mats since the mid-90s. Not until 2010, how­ev­er, did ebooks cap­ture a sig­nif­i­cant por­tion of the book pub­lish­ing indus­try. Now they account for near­ly half of all book sales, whether fic­tion, non-fiction, poet­ry, pic­ture books, or text­book, and ebooks of all gen­res are gain­ing in pop­u­lar­i­ty month after month.

And it’s not only the acces­si­bil­i­ty and low price point of ebooks and ebook read­ers that are dri­ving the format’s rapid and wide­spread adop­tion. The oth­er side of the equa­tion is just as sig­nif­i­cant: eBooks have a $0 upfront cost to cre­ators.

For pub­lish­ers this means the immense costs of print­ing, ship­ping, and unit ware­hous­ing is com­plete­ly elim­i­nat­ed. Even dis­tri­b­u­tion roy­al­ties paid to Amazon, the iBookStore, and oth­er ebook sell­ers are less than are typ­i­cal­ly paid to brick-and-mortar book­stores and dis­tri­b­u­tion chan­nels.

For authors, the elim­i­na­tion of all costs asso­ci­at­ed with pub­lish­ing, list­ing, and dis­trib­ut­ing ebooks means that all the bar­ri­ers to self-publishing have been removed. No pub­lish­er is required. No agent is required. There are no mid­dle­men; just authors and ebook sell­ersthe ebook sell­ers even take care of pay­ment pro­cess­ing and ful­fill­ment.

This course opens the doors onto ebook pub­lish­ing for…

  • Book pub­lish­ers ready to inte­grate ebook pro­duc­tion into their print­ed book pro­duc­tion work­flows.
  • Authors and would-be authors ready to take the sur­pris­ing­ly easy leap into self-publishing for fun and prof­it.
  • Designers and pro­duc­tion hous­es ready to cap­ture a piece of the $3 bil­lion annu­al ebook design and pro­duc­tion busi­ness.

In this hands-on course we’ll start with a typ­i­cal man­u­script and move start to fin­ish through to putting it up for sale (or stop­ping just shy of putting it up for sale if you like) as a pro­fes­sion­al­ly pro­duced, platform-optimized ebook. You will learn:

  • How to pre­pare a man­u­script for epub­li­ca­tion in a word proces­sor (e.g. Microsoft Word or Apple Pages).
  • Creating and using appro­pri­ate para­graph and char­ac­ter styles
  • Repurposing for-print text to ebook
  • (Optional) How to lay­out an ebook man­u­script in InDesign.
  • (Optional) How to lay­out an ebook man­u­script in QuarkXPress.
  • Creating the ini­tial ebook.
  • Unique require­ments for pho­tos, fig­ures, illus­tra­tions, and cap­tions in eBooks
  • How to pre­pare images in Photoshop and Illustrator
  • Creating ebook cov­er images
  • Exporting ebooks from lay­out and word pro­cess­ing appli­ca­tions
  • What’s inside that ePUB file
  • Creating multi-chapter ebooks
  • Obtaining an ISBN num­ber for books
  • Getting your e-publication into iBooks, Amazon​.com, Barnes & Noble, and oth­er e-tailers