Training & Consulting: Frequently Asked Questions

Do you offer Beginner, Intermediate, and Advanced courses?

Yes, and no. We teach peo­ple with all lev­els of expe­ri­ence, but we rarely use words like “begin­ner,” “inter­me­di­ate,” “101,” or “lev­el 2” to describe either the instruc­tion or the peo­ple learn­ing. We do use “advanced” just to help peo­ple with a lot of expe­ri­ence in a pro­gram iden­ti­fy the course out­lines built specif­i­cal­ly for them.

In for­mal, lin­ear edu­ca­tion such as a col­lege course, when one starts out with no knowl­edge of a tool and no spe­cif­ic goal oth­er than to learn the tool and then pro­gress­es toward mas­tery, draw­ing such dis­tinc­tions in skills and abil­i­ty lev­els makes sense. On the job, how­ev­er, with real world projects to com­plete and pay­ing clients to wow, all that mat­ters is being able to get work done cre­ative­ly, effi­cient­ly, and with min­i­mal con­fu­sion and frus­tra­tion.

In the mid­dle of a project, rac­ing toward dead­line, no design­er has ever uttered the phrase: “Holy cow! I’ve just com­plet­ed an inter­me­di­ary lev­el InDesign task!”

Our instruc­tors teach your per­son­nel every­thing they need to do their jobs and reach your goalsbe those so-called begin­ner, inter­me­di­ate, or advanced skills.

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Who owns software purchases?

You do. As a con­ve­nience to our clients we are avail­able to make soft­ware and hard­ware pur­chas­es on your behalf. If you ask that we pur­chase prod­ucts on your behalf, we do exact­ly that, on your behalf. The mon­ey is yours, so the prod­ucts it pur­chas­es will be yours. You will own the licens­es and be enti­tled to any war­ranties, man­u­fac­tur­er sup­port, and/or future upgrade incen­tives that accom­pa­ny the prod­ucts. In the future, when it’s time to upgrade, you can go direct­ly through the man­u­fac­tur­er or oth­er avail­able sales chan­nels with­out the need to involve usunless you want us to help again.

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Do you offer open enrollment classroom training?

We do not offer open enroll­ment train­ing or main­tain our own pub­lic train­ing class­room. Our focus is on improv­ing real world cre­ative and pub­lish­ing work­flows.

In an open enroll­ment set­ting, every stu­dent brings dif­fer­ent goals, needs, and skill lev­els into the class­room. When all three of those fac­tors varyand they always vary in an open enroll­ment classit becomes dif­fi­cult for an instruc­tor to ful­ly meet the goals and needs of every stu­dent while engag­ing each stu­dent. After a cer­tain num­ber of stu­dents it becomes impos­si­ble. For those with spe­cif­ic needs and goals, those with jobs and projects already, open enroll­ment edu­ca­tion achieves only a min­i­mal return on invest­ment.

If you’re look­ing at an open enroll­ment class of 10 or more peo­ple not from the same work­flow, you should real­ize that no one with a job to do will walk away from that open enroll­ment class ful­ly pre­pared to work more cre­ative­ly and pro­duc­tive­ly in a spe­cif­ic work­flow. The train­ing com­pa­ny will be hap­py, though, because you will have learned just enough in the class to real­ize that you’d learn more in anoth­er class.

At Pariah Burke Training & Consulting we like repeat busi­ness as much as any ven­dor, but we’d rather spend your time and mon­ey by giv­ing you what you ask for the first time. That’s how we’ll earn your repeat busi­ness.

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In What Formats are Training Courses Delivered?

Different client needsand dif­fer­ent cours­esrequire dif­fer­ent approach­es. That’s we offer class­es in one or more of four dif­fer­ent for­mats:

The Hands-On Lab is the most com­mon form of instruc­tion com­put­er instruc­tion. Students fol­low along with the instruc­tor and learn by doing on their own com­put­ers. The focus in a hands-on lab is kines­thet­ic learn­ing“learn­ing by doing”the most effec­tive method for adults learn­ing soft­ware and computer-based process­es.

BYOD, short for “Bring Your Own Device”, is a less for­mal hands-on train­ing where­in stu­dents who want to fol­low along with the instruc­tor pro­vide their own com­put­ers, tablets, and oth­er equip­ment.

In a Lecture pre­sen­ta­tion the focus is on pro­vid­ing lots of infor­ma­tion. Audience mem­bers may fol­low along on their own devices, but typ­i­cal­ly just take notes. The lec­ture for­mat enables our instruc­tors to address a much larg­er audi­ence than in a Hands-On or BYOD eventany­where from a small group to sev­er­al thou­sand peo­ple. As a for­mat it is ide­al­ly suit­ed for visu­al learn­ers and sub­jects that don’t need full hands-on instruc­tion.

Our Webinar or online, vir­tu­al instruc­tor lead train­ing ses­sions are ide­al­ly suit­ed for one-on-one or small groups, edu­cat­ing per­son­nel in mul­ti­ple loca­tions simul­ta­ne­ous­ly, or for “main­te­nance” or follow-up train­ing to aug­ment one-site or class­room Hands-On Lab edu­ca­tion.

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Do you offer on-site training and consulting?

Whether it’s a train­ing class for boxed soft­ware or a com­plete work­flow restruc­tur­ing con­sul­ta­tion, we cus­tomize every engage­ment to your unique work­flow, aim­ing atand hit­tingyour stat­ed goals. Training on-site at your offices, using actu­al doc­u­ments pro­duced by your team as learn­ing aids in hands-on instruc­tion and is the most effec­tive method of edu­ca­tion com­pre­hen­sion and reten­tion.

All of our train­ing class­es and pro­fes­sion­al ser­vices are avail­able for on-site deliv­ery. Some are even avail­able for remote deliv­ery via video con­fer­enc­ing and e-training.

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Do you offer remote training and online learning?

Thanks to mature remote meet­ing ser­vices and the high-speed Internet, our instruc­tors and con­sul­tants can train and con­sult with you and your team any­time, any­where. Using full-featured online meet­ing and instruc­tion sys­tems with inte­grat­ed instruc­tor and stu­dent screen shar­ing, stream­ing video, and audio con­fer­enc­ing, you and your team can receive train­ing and some types of con­sul­ta­tion at your own desks, with­out the need to bring an instruc­tor on-site.

By their nature, some cours­es and ser­vices can only be deliv­ered in-person, on-site. Each class and ser­vice page lists its eli­gi­bil­i­ty for remote train­ing.

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Your competitors say they "write their own books." Do you?

Certain noble com­peti­tors make a big deal out of writ­ing their own train­ing books and mate­ri­als, which is a fun­ny thing to make a big deal out of because just about every train­ing com­pa­ny writes its own mate­r­i­al.

Now if you want to talk about the qual­i­ty and author­i­ty of train­ing mate­ri­als, well, our instruc­tors write books and mate­ri­als that oth­er train­ing com­pa­niesand col­leges and uni­ver­si­tiesuse in their class­es.

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Why is customized training so important?

No two work­flows are iden­ti­cal. Each has its own unique details, goals, and needs. As such, no pre-written edu­ca­tion­al plan can be tru­ly effec­tive in improv­ing or stream­lin­ing the work­flow. The only way to max­i­mize return on invest­ment in train­ing or con­sult­ing is to receive train­ing or con­sult­ing ful­ly cus­tomized to the spe­cif­ic objec­tives of your invest­ment. For that, you need peo­ple with vast expe­ri­ence, deep knowl­edge, and nim­ble adapt­abil­i­ty.

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Why are course outlines listed as "mal­leable and cus­tomiz­able"?

A syl­labus or pre-written course forces learn­ers into work­ing toward the instructor’s goals, not the learn­ers’. We don’t offer canned train­ing.

Our instruc­tors build a course ful­ly cus­tomized to you, to your spe­cif­ic goals for the engage­ment, to your work­flow and projects, and to your per­son­nel and their learn­ing style.

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How do you customize training?

During our ini­tial con­ver­sa­tions with you we’ll pose the fol­low­ing ques­tions:

  • Tell us about your work­flow.
  • Tell us about the projects you pro­duce or want to pro­duce.
  • What areas of your work­flow do you find frus­trat­ing, inef­fi­cient, or tedious?
  • In addi­tion to meet­ing the goals you’ve revealed by your oth­er answers, what indi­ca­tors will mark this train­ing as a suc­cess for you?

Your answers define the edu­ca­tion you receive. Along the way we’ll lis­ten for what you don’t say, too, for the ques­tions you may not know to ask, and the pos­si­ble solu­tions and options you may not be aware are avail­able to you. We will present your options and our rec­om­men­da­tions, and togeth­er you and the instruc­tor or con­sul­tant will final­ize the goals for the engage­ment. This will become the foun­da­tion for the cur­ricu­lum by which your per­son­nel will be trained.

Once on-site the instruc­tion and con­sul­ta­tion will flow flu­id­ly, adapt­ing to any revised or new­ly dis­cov­ered goals or needs. Because of our instruc­tors’ deep exper­tise with the process­es, con­cerns, and tools of a wide vari­ety of design and pub­lish­ing work­flows, they can turn the plan on a dime, adapt­ing it on-site with­out delay or con­fu­sion.

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I just need to learn Application X without much customization. Can you teach that?

Of course. Each class’s page includes a course out­line. Our instruc­tors can teach every­thing in that out­line, in that order, if desired. How much the class is cus­tomized is entire­ly up to you. Use the out­line as a menuif you want every­thing, you’ll get it; if you want to choose top­ics ala carte, we’ll give you every­thing you order and noth­ing you say you don’t want.

For exam­ple, did you know that Adobe Photoshop includes fea­tures specif­i­cal­ly used in video pro­duc­tion? If you don’t work with videos, your instruc­tor will leave those fea­tures out of your edu­ca­tion, using the time they would have tak­en to go deep­er into the fea­tures you do need in your work.

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What is "workflow-focused" education?

The dif­fer­ence between soft­ware edu­ca­tion and workflow-focused train­ing and con­sult­ing is a sim­ple ques­tion: Is the instruc­tion cen­tered on the soft­ware or what you will do with the soft­ware?

Pariah Burke Training & Consulting is not a soft­ware train­ing com­pa­ny. We will not teach you Photoshop, InDesign, or Adobe Captivate; we will teach you how to use Photoshop, InDesign, or Adobe Captivate to fur­ther your goals, to com­plete your projects, to be cre­ative. That is workflow-focused edu­ca­tion.

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