Training & Consulting: Frequently Asked Questions

Do you offer Beginner, Intermediate, and Advanced courses?

Yes, and no. We teach peo­ple with all lev­els of expe­ri­ence, but we rarely use words like “begin­ner,” “inter­me­di­ate,” “101,” or “level 2″ to describe either the instruc­tion or the peo­ple learn­ing. We do use “advanced” just to help peo­ple with a lot of expe­ri­ence in a pro­gram iden­tify the course out­lines built specif­i­cally for them.

In for­mal, lin­ear edu­ca­tion such as a col­lege course, when one starts out with no knowl­edge of a tool and no spe­cific goal other than to learn the tool and then pro­gresses toward mas­tery, draw­ing such dis­tinc­tions in skills and abil­ity lev­els makes sense. On the job, how­ever, with real world projects to com­plete and pay­ing clients to wow, all that mat­ters is being able to get work done cre­atively, effi­ciently, and with min­i­mal con­fu­sion and frustration.

In the mid­dle of a project, rac­ing toward dead­line, no designer has ever uttered the phrase: “Holy cow! I’ve just com­pleted an inter­me­di­ary level InDesign task!”

Our instruc­tors teach your per­son­nel every­thing they need to do their jobs and reach your goalsbe those so-called begin­ner, inter­me­di­ate, or advanced skills.

Back to the Top

Who owns software purchases?

You do. As a con­ve­nience to our clients we are avail­able to make soft­ware and hard­ware pur­chases on your behalf. If you ask that we pur­chase prod­ucts on your behalf, we do exactly that, on your behalf. The money is yours, so the prod­ucts it pur­chases will be yours. You will own the licenses and be enti­tled to any war­ranties, man­u­fac­turer sup­port, and/or future upgrade incen­tives that accom­pany the prod­ucts. In the future, when it’s time to upgrade, you can go directly through the man­u­fac­turer or other avail­able sales chan­nels with­out the need to involve usunless you want us to help again.

Back to the Top

Do you offer open enrollment classroom training?

We do not offer open enroll­ment train­ing or main­tain our own pub­lic train­ing class­room. Our focus is on improv­ing real world cre­ative and pub­lish­ing workflows.

In an open enroll­ment set­ting, every stu­dent brings dif­fer­ent goals, needs, and skill lev­els into the class­room. When all three of those fac­tors varyand they always vary in an open enroll­ment classit becomes dif­fi­cult for an instruc­tor to fully meet the goals and needs of every stu­dent while engag­ing each stu­dent. After a cer­tain num­ber of stu­dents it becomes impos­si­ble. For those with spe­cific needs and goals, those with jobs and projects already, open enroll­ment edu­ca­tion achieves only a min­i­mal return on investment.

If you’re look­ing at an open enroll­ment class of 10 or more peo­ple not from the same work­flow, you should real­ize that no one with a job to do will walk away from that open enroll­ment class fully pre­pared to work more cre­atively and pro­duc­tively in a spe­cific work­flow. The train­ing com­pany will be happy, though, because you will have learned just enough in the class to real­ize that you’d learn more in another class.

At Pariah Burke Training & Consulting we like repeat busi­ness as much as any ven­dor, but we’d rather spend your time and money by giv­ing you what you ask for the first time. That’s how we’ll earn your repeat business.

Back to the Top

In What Formats are Training Courses Delivered?

Different client needsand dif­fer­ent coursesrequire dif­fer­ent approaches. That’s we offer classes in one or more of four dif­fer­ent formats:

The Hands-On Lab is the most com­mon form of instruc­tion com­puter instruc­tion. Students fol­low along with the instruc­tor and learn by doing on their own com­put­ers. The focus in a hands-on lab is kines­thetic learn­ing“learn­ing by doing”the most effec­tive method for adults learn­ing soft­ware and computer-based processes.

BYOD, short for “Bring Your Own Device”, is a less for­mal hands-on train­ing wherein stu­dents who want to fol­low along with the instruc­tor pro­vide their own com­put­ers, tablets, and other equipment.

In a Lecture pre­sen­ta­tion the focus is on pro­vid­ing lots of infor­ma­tion. Audience mem­bers may fol­low along on their own devices, but typ­i­cally just take notes. The lec­ture for­mat enables our instruc­tors to address a much larger audi­ence than in a Hands-On or BYOD eventany­where from a small group to sev­eral thou­sand peo­ple. As a for­mat it is ide­ally suited for visual learn­ers and sub­jects that don’t need full hands-on instruction.

Our Webinar or online, vir­tual instruc­tor lead train­ing ses­sions are ide­ally suited for one-on-one or small groups, edu­cat­ing per­son­nel in mul­ti­ple loca­tions simul­ta­ne­ously, or for “main­te­nance” or follow-up train­ing to aug­ment one-site or class­room Hands-On Lab education.

Back to the Top

Do you offer on-site training and consulting?

Whether it’s a train­ing class for boxed soft­ware or a com­plete work­flow restruc­tur­ing con­sul­ta­tion, we cus­tomize every engage­ment to your unique work­flow, aim­ing atand hit­tingyour stated goals. Training on-site at your offices, using actual doc­u­ments pro­duced by your team as learn­ing aids in hands-on instruc­tion and is the most effec­tive method of edu­ca­tion com­pre­hen­sion and retention.

All of our train­ing classes and pro­fes­sional ser­vices are avail­able for on-site deliv­ery. Some are even avail­able for remote deliv­ery via video con­fer­enc­ing and e-training.

Back to the Top

Do you offer remote training and online learning?

Thanks to mature remote meet­ing ser­vices and the high-speed Internet, our instruc­tors and con­sul­tants can train and con­sult with you and your team any­time, any­where. Using full-featured online meet­ing and instruc­tion sys­tems with inte­grated instruc­tor and stu­dent screen shar­ing, stream­ing video, and audio con­fer­enc­ing, you and your team can receive train­ing and some types of con­sul­ta­tion at your own desks, with­out the need to bring an instruc­tor on-site.

By their nature, some courses and ser­vices can only be deliv­ered in-person, on-site. Each class and ser­vice page lists its eli­gi­bil­ity for remote training.

Back to the Top

Your competitors say they "write their own books." Do you?

Certain noble com­peti­tors make a big deal out of writ­ing their own train­ing books and mate­ri­als, which is a funny thing to make a big deal out of because just about every train­ing com­pany writes its own material.

Now if you want to talk about the qual­ity and author­ity of train­ing mate­ri­als, well, our instruc­tors write books and mate­ri­als that other train­ing com­pa­niesand col­leges and uni­ver­si­tiesuse in their classes.

Back to the Top

Why is customized training so important?

No two work­flows are iden­ti­cal. Each has its own unique details, goals, and needs. As such, no pre-written edu­ca­tional plan can be truly effec­tive in improv­ing or stream­lin­ing the work­flow. The only way to max­i­mize return on invest­ment in train­ing or con­sult­ing is to receive train­ing or con­sult­ing fully cus­tomized to the spe­cific objec­tives of your invest­ment. For that, you need peo­ple with vast expe­ri­ence, deep knowl­edge, and nim­ble adaptability.

Back to the Top

Why are course outlines listed as "mal­leable and cus­tomiz­able"?

A syl­labus or pre-written course forces learn­ers into work­ing toward the instructor’s goals, not the learn­ers’. We don’t offer canned training.

Our instruc­tors build a course fully cus­tomized to you, to your spe­cific goals for the engage­ment, to your work­flow and projects, and to your per­son­nel and their learn­ing style.

Back to the Top

How do you customize training?

During our ini­tial con­ver­sa­tions with you we’ll pose the fol­low­ing questions:

  • Tell us about your workflow.
  • Tell us about the projects you pro­duce or want to produce.
  • What areas of your work­flow do you find frus­trat­ing, inef­fi­cient, or tedious?
  • In addi­tion to meet­ing the goals you’ve revealed by your other answers, what indi­ca­tors will mark this train­ing as a suc­cess for you?

Your answers define the edu­ca­tion you receive. Along the way we’ll lis­ten for what you don’t say, too, for the ques­tions you may not know to ask, and the pos­si­ble solu­tions and options you may not be aware are avail­able to you. We will present your options and our rec­om­men­da­tions, and together you and the instruc­tor or con­sul­tant will final­ize the goals for the engage­ment. This will become the foun­da­tion for the cur­ricu­lum by which your per­son­nel will be trained.

Once on-site the instruc­tion and con­sul­ta­tion will flow flu­idly, adapt­ing to any revised or newly dis­cov­ered goals or needs. Because of our instruc­tors’ deep exper­tise with the processes, con­cerns, and tools of a wide vari­ety of design and pub­lish­ing work­flows, they can turn the plan on a dime, adapt­ing it on-site with­out delay or confusion.

Back to the Top

I just need to learn Application X without much customization. Can you teach that?

Of course. Each class’s page includes a course out­line. Our instruc­tors can teach every­thing in that out­line, in that order, if desired. How much the class is cus­tomized is entirely up to you. Use the out­line as a menuif you want every­thing, you’ll get it; if you want to choose top­ics ala carte, we’ll give you every­thing you order and noth­ing you say you don’t want.

For exam­ple, did you know that Adobe Photoshop includes fea­tures specif­i­cally used in video pro­duc­tion? If you don’t work with videos, your instruc­tor will leave those fea­tures out of your edu­ca­tion, using the time they would have taken to go deeper into the fea­tures you do need in your work.

Back to the Top

What is "workflow-focused" education?

The dif­fer­ence between soft­ware edu­ca­tion and workflow-focused train­ing and con­sult­ing is a sim­ple ques­tion: Is the instruc­tion cen­tered on the soft­ware or what you will do with the software?

Pariah Burke Training & Consulting is not a soft­ware train­ing com­pany. We will not teach you Photoshop, InDesign, or Adobe Captivate; we will teach you how to use Photoshop, InDesign, or Adobe Captivate to fur­ther your goals, to com­plete your projects, to be cre­ative. That is workflow-focused education.

Back to the Top