The day’s best and most important design- and design business-focused articles, tutorials, and resources hand-picked by Pariah Burke.
- Seducing the Connected Consumer with Design
Digital is often mistaken for mere technology. But like the printing press, factory line and automobile, it’s a social phenomena. A phenomena that is changing our behavior and how we do business.
Brian Solis described this new generation of users as the connected consumers. Consumers shaped by mobile, social media and the web. These are a new generation of empowered consumers that have different expectations.
So how do we keep this new generation of customer happy?
- Design Principles: Visual Weight And Direction
Every element on a web page exerts a visual force that attracts the eye of the viewer. The greater the force, the more the eye is attracted. These forces also appear to act on other elements, imparting a visual direction to their potential move…