**Links directly to the PDF.** This doc­u­ment is a les­son in how to screw up a 100+ year old iconic brand while daz­zling the client with bull­shit on a level never before seen in the busi­ness of logo design and branding.

Navigation

Latest Video

Upcoming Webinars

Testimonials

  • I liked Pariah’s intro of himself: “I like to help people.” Distilled to the very essence of his purpose in life.
    —Jan, J.L. Carpenter Design
  • Lots of new info.
    —Joe, Model Railroad Hobbyist Magazine
  • The actual demonstration of how to create epubs, information about which formats are used by which ereaders, and which fonts, I found most useful…I had not realized that it’s that easy to create a (simple) epub.
    —Margaret B., Editor