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For the term "logo".
Timeline of Coca-Cola and Pepsi Logos

Timeline of Coca-Cola and Pepsi Logos

via twit​pic​.com The Coca-Cola brand is time­less, yet Pepsi, with its brand strat­e­gy of chas­ing every new gen­er­a­tion, reduces its recog­ni­tion with every redesign. The newest is the worst. The Pepsi logo 2008 redesign…

Pepsi Gravitational Field: How the Horrible 2008 Logo Redesign Came to Be

Pepsi Gravitational Field: How the Horrible 2008 Logo Redesign Came to Be

The appar­ent Pepsi logo 2008 redesign treat­ment is a les­son in how to screw up a 100+ year old icon­ic brand while daz­zling the client with bull­shit on a lev­el stag­ger­ling far beyond any­thing before seen in the busi­ness of logo design and brand­ing.

Today in Design - Top Articles RoundUp 2 April 2019 0

Today in Design - Top Articles RoundUp 2 April 2019

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. 25 Steps to Being a Traditionally Published Author: Lazy Bastard Edition What fol­lows is the quick­est, dirt­i­est,…

Today in Design - Top Articles RoundUp 15 March 2019 0

Today in Design - Top Articles RoundUp 15 March 2019

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. How to Transition from Freelance Work to a Full Time Position shareFreelance New Free Photoshop Panel Makes…

Today in Design - Top Articles RoundUp 15 March 2019 0

Today in Design - Top Articles RoundUp 15 March 2019

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. How to Transition from Freelance Work to a Full Time Position shareFreelance New Free Photoshop Panel Makes…

Today in Design - Top Articles RoundUp 5 June 2018 0

Today in Design - Top Articles RoundUp 5 June 2018

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. Learn 5 tips you need to tell a more strate­gic nar­ra­tive Create your own Calligraphic brush in Illustrator…

Today in Design - Top Articles RoundUp 4 June 2018 0

Today in Design - Top Articles RoundUp 4 June 2018

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. A prod­uct manager’s guide to work­ing with visu­al design­ers Having a Psychology Background Is Already a Huge Step…

Today in Design - Top Articles RoundUp 28 February 2018

Today in Design - Top Articles RoundUp 28 February 2018

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. What’s new in Evernote Business? – Evernote Help & Learning Earthlings like­ly to wel­come alien life rather…

Today in Design - Top Articles RoundUp 24 January 2018

Today in Design - Top Articles RoundUp 24 January 2018

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. 25 Steps to Being a Traditionally Published Author: Lazy Bastard Edition What fol­lows is the quick­est, dirt­i­est,…

Today in Design - Top Articles RoundUp 12 December 2017

Today in Design - Top Articles RoundUp 12 December 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. Why Do We Still Commute? – CityLab A beginner’s guide to Getting Things Done® – Zenkit…

Today in Design - Top Articles RoundUp 6 November 2017

Today in Design - Top Articles RoundUp 6 November 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. Tips for Graphic Designers “Graphic Designing is a high­ly cre­ative busi­ness where text, pic­tures and draw­ings need…

Today in Design - Top Articles RoundUp 3 November 2017

Today in Design - Top Articles RoundUp 3 November 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. How the Flat UI Design Style Affects Interface Text “Wait, what? Can a design trend real­ly influ­ence…

Today in Design - Top Articles RoundUp 27 October 2017

Today in Design - Top Articles RoundUp 27 October 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. 6 Career Tips from a Creative Manager “Embarking upon your design career can be fair­ly daunt­ing. So…

Today in Design - Top Articles RoundUp 23 October 2017

Today in Design - Top Articles RoundUp 23 October 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. 10 ways to keep clients com­ing back to you Repeat busi­ness: it’s the lifeblood of the…

Today in Design - Top Articles RoundUp 20 October 2017

Today in Design - Top Articles RoundUp 20 October 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. Logo Thief – A Website that Curates Plagiarized Logo Design Cases “The peo­ple behind Logo Thief, a web­site…

Today in Design - Top Articles RoundUp 17 October 2017

Today in Design - Top Articles RoundUp 17 October 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. 10 Psychological States You’ve Never Heard Of… and When You Experienced Them “Everybody knows what you…

Today in Design - Top Articles RoundUp 14 October 2017

Today in Design - Top Articles RoundUp 14 October 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. Designer Brilliantly Explains How To Charge Clients For Logos And Other Design Services Why Designers Need…

Today in Design - Top Articles RoundUp 12 October 2017

Today in Design - Top Articles RoundUp 12 October 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. Training Your Coworkers to Understand Design If you’re like most in-house design­ers, you fol­low a water­fall process…

Today in Design - Top Articles RoundUp 10 October 2017

Today in Design - Top Articles RoundUp 10 October 2017

The day’s best and most impor­tant design- and design business-focused arti­cles, tuto­ri­als, and resources hand-picked by Pariah Burke. You Don’t Own Your Logo (and Why You Think You Do): Why Copyright Transfer Matters Payment…