Adobe InDesign Celebrates a Decade of Publishing Innovation

PRESS RELEASE

SAN JOSE, Calif., — March 9, 2010 — Launched in late 1999 and cre­at­ed as a suc­ces­sor to Adobe® Pagemaker® soft­ware, Adobe InDesign® rev­o­lu­tion­ized the pub­lish­ing indus­try with its unri­valled tech­nol­o­gy and fea­tures. To cel­e­brate its 10th anniver­sary, Adobe is releas­ing a com­mem­o­ra­tive book titled “Page by Page: 10 Years of Designing with Adobe InDesign” that high­lights the product’s evo­lu­tion and fea­tures design­ers who have helped make InDesign a suc­cess. The PDF ver­sion of the book is avail­able on Adobe​.com and the lim­it­ed edi­tion print ver­sion will be avail­able through Blurb in mid-April. Additionally, to mark the occa­sion, the com­pa­ny will be releas­ing 10 new InDesign tips and tricks video tuto­ri­als on Adobe TV.

Rapid Innovation in an Evolving Market
As pub­lish­ing evolves, Adobe con­tin­ues to lead the indus­try, rev­o­lu­tion­iz­ing how cre­ative pro­fes­sion­als design and pro­duce pub­li­ca­tions. Entering its sec­ond decade, InDesign is poised to change the pub­lish­ing indus­try again, allow­ing design­ers and pro­duc­tion pro­fes­sion­als to deliv­er page lay­outs beyond tra­di­tion­al print to online media and mobile devices, includ­ing eBook read­ers, smart phones and a new gen­er­a­tion of tablet devices due lat­er this year. Adobe has changed the course of desk­top pub­lish­ing with InDesign, giv­ing cre­ative pro­fes­sion­als the free­dom to cre­ate what once seemed impos­si­ble and to extend deliv­ery of engag­ing doc­u­ments to more than one channel.

“Page by Page: 10 Years of Designing with Adobe InDesign”
Designed to pro­vide an inside look at the company’s stew­ard­ship in mov­ing pub­lish­ing from print to dig­i­tal solu­tions, the 10th anniver­sary book exam­ines the role of InDesign and the InDesign Family in trans­form­ing the lay­out and edi­to­r­i­al work­flow at agen­cies, cor­po­rate pub­lish­ers and tra­di­tion­al pub­lish­ers world­wide. The book also details the evo­lu­tion of InDesign from its pub­lic debut in 1999 to today and includes sam­ple work cre­at­ed by design­ers for pub­li­ca­tions such as Marie Claire, pub­lish­ers like Condé Nast, and cut­ting edge design agen­cies such as Modern Dog and Mucca Design.

Quotes

  • John Loiacono, senior vice pres­i­dent, Creative Solutions Business Unit at Adobe
    “InDesign took on an entrenched com­peti­tor and won through inno­va­tion and cus­tomers who demand­ed more from their soft­ware. Now InDesign is seen as an essen­tial tool for enabling pub­lish­ers to deliv­er in print and build new busi­ness­es around dig­i­tal publications.”
  • Suzanne Sykes, cre­ative direc­tor, Marie Claire
    “InDesign was the break­through pub­lish­ing had been wait­ing for, and Marie Claire was lucky to be one of the first to take advan­tage of it.”
  • Michael Strassburger, co-founder, Modern Dog
    “As InDesign began to dom­i­nate the pub­li­ca­tion design world, we were ner­vous that Adobe could become less atten­tive to its cus­tomer base. But it has been exact­ly the oppo­site. Adobe has con­tin­ued work­ing hard to improve InDesign, includ­ing active­ly solic­it­ing cus­tomer input.”
  • Matteo Bologna, pres­i­dent, Mucca Design Corporation
    “With the arrival of InDesign, I was final­ly freed from the weight of QuarkXPress and allowed to just design – and make mis­takes thanks to the Multiple Undo feature!”

About Adobe InDesign
Adobe InDesign CS4 soft­ware, avail­able for both Mac and Windows®, breaks down the bar­ri­ers between online and offline pub­lish­ing. InDesign lets you design, pre-flight and pub­lish a broad range of doc­u­ments in print, online and mobile devices. Whether you work in a design team or on your own, InDesign has con­sis­tent­ly deliv­ered break­through fea­tures and work­flows that sim­pli­fy page lay­out so cre­ative pro­fes­sion­als, pro­duc­tion pro­fes­sion­als and print ser­vice providers can make quick work of every­day tasks and deliv­er error-free engag­ing doc­u­ments across media. 

Helpful Links
Link to InDesign 10th Anniversary Video Tips and Interactive Timeline
InDesign Facebook fan page
Follow InDesign on Twitter
Follow InDesign Gurus Unleashed on Twitter [– ed.]
Links to rel­e­vant Adobe TV InDesign CS4 tutorials
Link to Adobe TV

About Adobe Systems Incorporated
Adobe rev­o­lu­tion­izes how the world engages with ideas and infor­ma­tion – any­time, any­where and through any medi­um. For more infor­ma­tion, vis­it www​.adobe​.com.