Quark Interactive Designer making waves in design circles worldwide

Widespread acclaim for inter­ac­tive Macromedia Flash (SWF) appli­ca­tion for QuarkXPress 7 

PRESS RELEASE

DENVER – November 7, 2006 – Designing inter­ac­tive lay­outs in a flash is quick­ly becom­ing the new rage among design­ers. Quark Inc. announced today rave reviews of the new Quark Interactive Designer, which enables cre­ative pro­fes­sion­als to cre­ate rich, inter­ac­tive con­tent using QuarkXPress 7. 

This is poten­tial­ly of explo­sive impor­tance,” declared Bill Troop of MacDirectory. 

Quark Interactive Designer empow­ers design­ers by allow­ing them to eas­i­ly design pre­cise and com­pelling Macromedia Flash (SWF) lay­outs for the Web—without need­ing to know com­pli­cat­ed code. With Quark Interactive Designer, users sim­ply design for mul­ti­ple chan­nels inside QuarkXPress using the only Flash cre­ation appli­ca­tion with built-in col­lab­o­ra­tion fea­tures in the industry.

Quark Interactive Designer promis­es to be a break­through pack­age,” claims Bert Hagendoorn, editor-in-chief of Dzone mag­a­zine. “Not only will it be eas­i­er than ever to cre­ate Flash appli­ca­tions for con­sumers and pro­fes­sion­als, but the soft­ware will prob­a­bly have an impact on the Web busi­ness itself.”

Ted LoCascio, graph­ic design­er of www​.ted​lo​cas​cio​.com, said “Quark Interactive Designer is the per­fect pre­sen­ta­tion tool for today’s multi-tasking print design­ers. Its intu­itive, flex­i­ble, and easy-to-use for­mat allows you to cre­ate dynam­ic, inter­ac­tive pre­sen­ta­tions with­out hav­ing to learn ActionScript or even use a time­line. There’s no faster or eas­i­er way to add inter­ac­tiv­i­ty to your workflow.” 

Because the soft­ware is so easy to use, Quark Interactive Designer empow­ers users—from indi­vid­ual design­ers and agen­cies to cor­po­rate Marcom and retail groups—to cre­ate dynam­ic inter­ac­tive pieces with­out com­pro­mis­ing cre­ativ­i­ty. In addi­tion, design stu­dents final­ly have one tool to ful­ly express them­selves through all chan­nels: print, Web, and inter­ac­tive presentations.

During my stud­ies, I’ve learned how to cre­ate the per­fect design for each media. Though I love learn­ing new tools, it is some­times frus­trat­ing that every appli­ca­tion has dif­fer­ent restric­tions or that cer­tain design fea­tures just func­tion dif­fer­ent­ly,” said Alexandre Tchobanko, design stu­dent in Germany. “Since Quark Interactive Designer works inside QuarkXPress, I can final­ly work with the same tools to also cre­ate com­pelling designs for Flash—all with­out hav­ing to learn how to code.”

Quark Interactive Designer does exact­ly what it sets out to achieve: enabling design­ers to build live­ly Flash pre­sen­ta­tions with the min­i­mum amount of learn­ing,” exclaimed Karen Haslam, deputy edi­tor, Macworld UK. “As such, it makes QuarkXPress a more round­ed cross-media author­ing tool and should enable design­ers to stay more involved in cross-media projects.”

Availability and price
Quark Interactive Designer requires QuarkXPress 7.02 or lat­er and is avail­able as a Universal appli­ca­tion for Mac OS and Windows. Quark Interactive Designer is attrac­tive­ly priced at $199 with a spe­cial intro­duc­to­ry offer of $99 until April 1, 2007. Price and terms sub­ject to change with­out notice. Locate your near­est Quark Authorized Reseller in the Americas at www​.quark​.com/​r​e​s​ellers and in Europe at euro​.quark​.com/​r​e​s​ellers, or pur­chase it direct­ly from the QuarkStore on the Quark Web site at store​.quark​.com/​Q​u​a​r​k​Store/.

Educational pur­chasers of QuarkXPress 7 will receive a copy of Quark Interactive Designer at no charge. If you are an Educational cus­tomer of QuarkXPress 7, vis­it the Quark Web site www​.quark​.com/​e​d​u​cation for more information. 

To learn more about QuarkXPress 7 and how to pur­chase or upgrade, vis­it the Quark Web site at www​.quark​.com/​s​a​l​e​s​/​d​esktop.

A ful­ly func­tion­al 30-day eval­u­a­tion ver­sion of QuarkXPress 7, includ­ing the new Universal release for Intel based Macs, is avail­able for down­load from www​.quark​.com/​30days.

About Quark
Quark Inc. (www​.quark​.com) is an inno­v­a­tive soft­ware com­pa­ny pro­vid­ing design, pro­duc­tion, and col­lab­o­ra­tion solu­tions that are trans­form­ing the busi­ness of cre­ative com­mu­ni­ca­tions. Quark has pro­vid­ed award-winning soft­ware for pro­fes­sion­al pub­lish­ers since its flag­ship prod­uct, QuarkXPress, changed the course of tra­di­tion­al pub­lish­ing. Founded in 1981, Denver-based Quark Inc. is pri­vate­ly held.

6 thoughts on “Quark Interactive Designer making waves in design circles worldwide

  1. woz

    Didn’t some sillt patent-law suit pre­vent alle Microsoft Browsers to ‘just play’ Flash con­tent? How does this relate to flash inter­faces on the web? Can any­one fill me in?

  2. hunter

    Would be nice to read a non-press release from a source oth­er than Quark to see if Interactive Designer is REALLY “mak­ing waves in design cir­cles world­wide” and if it is REALLY attract­ing “rave reviews”.

  3. woz

    Thanks, Hunter. And it would be nice to hear from a sor­ce oth­er than Quark… How can it be ‘mak­ing waves’ when it’s so new no one’s ever even used it?

  4. hunter

    Just because mar­ket­ing peo­ple make waves in their own bath­tub does­n’t mean the ocean is choppy. :-)

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