Widespread acclaim for interactive Macromedia Flash (SWF) application for QuarkXPress 7
PRESS RELEASE
DENVER – November 7, 2006 – Designing interactive layouts in a flash is quickly becoming the new rage among designers. Quark Inc. announced today rave reviews of the new Quark Interactive Designer, which enables creative professionals to create rich, interactive content using QuarkXPress 7.
“This is potentially of explosive importance,” declared Bill Troop of MacDirectory.
Quark Interactive Designer empowers designers by allowing them to easily design precise and compelling Macromedia Flash (SWF) layouts for the Web—without needing to know complicated code. With Quark Interactive Designer, users simply design for multiple channels inside QuarkXPress using the only Flash creation application with built-in collaboration features in the industry.
“Quark Interactive Designer promises to be a breakthrough package,” claims Bert Hagendoorn, editor-in-chief of Dzone magazine. “Not only will it be easier than ever to create Flash applications for consumers and professionals, but the software will probably have an impact on the Web business itself.”
Ted LoCascio, graphic designer of www.tedlocascio.com, said “Quark Interactive Designer is the perfect presentation tool for today’s multi-tasking print designers. Its intuitive, flexible, and easy-to-use format allows you to create dynamic, interactive presentations without having to learn ActionScript or even use a timeline. There’s no faster or easier way to add interactivity to your workflow.”
Because the software is so easy to use, Quark Interactive Designer empowers users—from individual designers and agencies to corporate Marcom and retail groups—to create dynamic interactive pieces without compromising creativity. In addition, design students finally have one tool to fully express themselves through all channels: print, Web, and interactive presentations.
“During my studies, I’ve learned how to create the perfect design for each media. Though I love learning new tools, it is sometimes frustrating that every application has different restrictions or that certain design features just function differently,” said Alexandre Tchobanko, design student in Germany. “Since Quark Interactive Designer works inside QuarkXPress, I can finally work with the same tools to also create compelling designs for Flash—all without having to learn how to code.”
“Quark Interactive Designer does exactly what it sets out to achieve: enabling designers to build lively Flash presentations with the minimum amount of learning,” exclaimed Karen Haslam, deputy editor, Macworld UK. “As such, it makes QuarkXPress a more rounded cross-media authoring tool and should enable designers to stay more involved in cross-media projects.”
Availability and price
Quark Interactive Designer requires QuarkXPress 7.02 or later and is available as a Universal application for Mac OS and Windows. Quark Interactive Designer is attractively priced at $199 with a special introductory offer of $99 until April 1, 2007. Price and terms subject to change without notice. Locate your nearest Quark Authorized Reseller in the Americas at www.quark.com/resellers and in Europe at euro.quark.com/resellers, or purchase it directly from the QuarkStore on the Quark Web site at store.quark.com/QuarkStore/.
Educational purchasers of QuarkXPress 7 will receive a copy of Quark Interactive Designer at no charge. If you are an Educational customer of QuarkXPress 7, visit the Quark Web site www.quark.com/education for more information.
To learn more about QuarkXPress 7 and how to purchase or upgrade, visit the Quark Web site at www.quark.com/sales/desktop.
A fully functional 30-day evaluation version of QuarkXPress 7, including the new Universal release for Intel based Macs, is available for download from www.quark.com/30days.
About Quark
Quark Inc. (www.quark.com) is an innovative software company providing design, production, and collaboration solutions that are transforming the business of creative communications. Quark has provided award-winning software for professional publishers since its flagship product, QuarkXPress, changed the course of traditional publishing. Founded in 1981, Denver-based Quark Inc. is privately held.
Didn’t some sillt patent-law suit prevent alle Microsoft Browsers to ‘just play’ Flash content? How does this relate to flash interfaces on the web? Can anyone fill me in?
Would be nice to read a non-press release from a source other than Quark to see if Interactive Designer is REALLY “making waves in design circles worldwide” and if it is REALLY attracting “rave reviews”.
Woz, here’s a link that gives you those details.
Thanks, Hunter. And it would be nice to hear from a sorce other than Quark… How can it be ‘making waves’ when it’s so new no one’s ever even used it?
Just because marketing people make waves in their own bathtub doesn’t mean the ocean is choppy. :-)
Have a look, here’s the original video of Quark launching it:
http://euro.quark.com/en/about/macexpo.html
The European website is much more fun anyhow, there’s a cool game on it.